NY

NY

Tuesday, May 5, 2015

The Concrete Jungle [FB 10]




I've always enjoyed watching Bill Cunningham's short clips in The New York
Times, so for my final I thought why not pretend to be Bill Cunningham
for a day. I was out and about on the streets of New York looking for
women of all ages sporting the animal print trend. Animal prints are
timeless patterns that can work for any season! I came to learn that the
leopard print is the most worn print during this season. In my video I
spoke about my findings in the city, why I thought this trend was
interesting, and the importance of this trend. I had a lot of fun
creating this project, below is the clip to my video, enjoy!


Friday, April 17, 2015

Uniqlo Innovation [FB 9]

Today, the world is consumed with vast amounts of technology. In order to keep up with this day and age and with their competitors, retailers must find ways to keep their customers engaged  through their shopping experiences. Uniqlo is almost perfect at doing this. Uniqlo's technical innovation is even found in its architectural structure. They want their customers to enjoy their shopping experience even if they don't buy anything because just being able to engage with them in a positive way guarantees they will be coming back. One cool thing I've notice at Uniqlo is that they have this huge camera mirror where you, for instance, try on a coat and then stand in front of the mirror and from there it will show you all the colors it comes in without you having to take the coat off. People no longer just want to shop and pick out clothes from piles, they want to have fun doing it. Here's a look at Uniqlo's shopping experience on 5th Ave:


Wednesday, March 25, 2015

Lookbook Feed Back for Marc by Marc Jacobs Menswear [FB 8]

Still searching for the all American bad boy? Well he can be spotted in Marc Jacobs' look book for his menswear collection for Marc By Marc Jacobs. This digital look book captured the look and feel of Marc's brand. Tight skinnies, acid washed jean jackets, muscle tees, and charcoal colored combat boots gave that edgy vibe we're so used to seeing Marc Jacobs project. I enjoyed the fact that this look book was also a behind the scenes photo shoot because it gives a more authentic feel to see the brand in the making. And it doesn't get any more authentic then it being filmed in New York City!


Wednesday, March 18, 2015

Eddie Borgo's Jewelry Trunk Show at Nordstrom [FB 7]

I couldn't agree anymore with Eddie Borgo when he says fashion should make women feel good.  Fashion is all about embracing empowerment and confidence. Trunk shows give women the ability to find this confidence by previewing and trying on certain products that appeal to them.
Eddie Borgo's jewelry trunk show was a great way to connect with customers on a personal level. It's also a great way to introduce the brand to those who might not be familiar with it. Connecting with shoppers intimately creates brand loyalty with results in repeated purchases. I loved the fact how Eddie's inspiration comes from two different time periods, the medieval times and the 80s, all while making the looks blend effortlessly with one another. I definitely recall having a cone bracelet of my own in 2011! Although this trunk show is a little outdated I believe it shows the relevancy of hosting and attending trunk shows. It's a great way to meet people, try on fashions, and connect with a brand.



Wednesday, March 11, 2015

Balenciaga Spring 2015 Ready-to-Wear [FB 6]


Balenciaga's fashion show sparked interest right from the start. It was not just regularly dimmed lights that illuminated the room, but rather a glass grid-work runway that filled with smoke during the entire show. The models' catwalks were filled with quick sharp stride movements. The Ready-to-Wear collection was a blend of sportswear and street. The silhouette of the clothing was form fitting to the body, dresses clung like a glove. For the most part the colors were very clean and basic with some neutrals and a few pastels thrown in to add some flavor. When I saw the models wearing sunglasses that made me feel like I was in the matrix I knew right away that it was the creative director, Alexander Wang, own personal touch. Overall, the show was aesthically pleasing and I believe Wang has so much more in store for Balenciaga.


Wednesday, February 25, 2015

Visual Displays [FB 5]




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It's so hard to walk down New York City's Fifth Avenue and not notice the attention grasping window displays done by an amazing visual team. Visual displays are what drive sales, store traffic, and trends. Not only do colors catch a customer's attention but so do visuals.

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Ann Taylor kept it classic with a clean cut by incorporating the colors black and white into their garments for their display. Black and white are colors that are used throughout the spring and fall seasons and never seem to go out of style because the colors are so versatile. Ann Taylor decided to base their visuals on the floral trend that is being spotted this spring season.

 
 These images are from the Doneger Creative Services. Doneger displays pictures of floral patterned garments as a trend for the Spring 2015 season. Floral patterns really bring out that "springy" vibe and remind us warmer weather is approaching.

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Saks Fifth Avenue is completely different from Ann Taylor in regards to their visual displays. Saks' window display definitely shows that of vitality, ambition, passion, and love, especially since they are using the Chinese New Year as their theme. They too, incorporate floral, as well as, abstract prints on the mannequin's garments. Saks Fifth Avenue's visual is much warmer than Ann Taylor's. I really enjoyed some of the analogous characteristics of the props.

Thursday, February 19, 2015

The Language of Fashion [FB 4]

 


As New York Fashion Week comes to a close we can reminisce on what a wonderful week it has been. From New York's savvy street style to Rodarte's rich and sleek designs fashion week has given us an appreciation for designers' inspirations because they help aspire us to be what we want to be. It's fashion reviewers for The New York Times like Vanessa Friedman who make fashion week much more memorable with the language they utilize to describe the garments featured on the runway. Her amazing post on the fashion shows of Alexander Wang, Victoria Beckham, and Altuzarra can be found here: http://www.nytimes.com/2015/02/16/fashion/at-alexander-wang-leather-studs-and-combat-boots.html?ref=fashion&_r=0.

 



1.    SILHOUETTE & DESIGN
- Intarsia leggings and sweatshirts
- Sharply tailored culottes
- Bias-cut skirts
- Nubby coats
- Half-belts
- Skinny flannel trousers
2.    DETAILS

- Studded fisherman’s sweater
- Trimmed in gleaming ball bearings
- Big buttons
- Threaded with gold and silver embroidery

3.    COLOR

- Diagonal black-and-white stripes
- Toned brown and navy
- Lavish pastel
- Rust and turquoise

4.    FABRIC
- Sheer chain-mail skirts
- Quilted miniskirts
- Leather T-shirts
- Giant fox-fur collars
- Silk-satin pajama suits
- Shearling bathrobe coats

CREATIVE “JARGON” 
-"Haute-ish grunge ethos"
-"Delineating curves"
-"Stringy hairstyling"
-"Head-stomper combat boots"

Thursday, February 12, 2015

NY Loves Denim [FB 3]

I'm pretty sure most of us own at least one denim shirt in our closets. Denim shirts are such a trend today that more than likely you'll be able to find more then one person fashioning this garment piece in a room. Denim shirts can effortlessly be combined, creating any look, any style, in any season.

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Denim shirts give off this cool modern look and styles in many washes from light to dark. Although various washes are worn throughout the season, you'll mostly spot people wearing the lighter denim in the summer/spring season and the darker denim in the fall/winter season. Denim is especially great in the winter because it looks good dressed in layers. You can either wear it as a second thin jacket, an opened shirt, or layered under a sweater.

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Today we see many celebrities incorporating the denim trend into their own style.
 

Sunday, February 1, 2015

Pink isn't only for Wednesdays anymore [FB 2]

Pink's coming back and it's not just for Wednesdays. The revival of the Pink coat is making another splash into the S/S '16 season. It was first featured for the A/W '14 season even making some appearances on the S/S '14 runways. I'm confident that this time around it will actually reach the culmination stages due to the trickle down theory.



This time the coats will make their come back in lighter weight materials so that it isn't too heavy as we transition into the warmer climate. The coats colors will resemble the hues of bubblegum and cotton candy. Overall this "Peached Pink" color is going to be a trending color for the spring of 2016. Trendstop predicts this being the key shade for the season.


Right now, collecting dust in my closet, is one lonely pink biker jacket that's hung up all the way at the end of my closet. I've maybe wore this about once or twice. Next spring gives me hope that I'll be seeing it again!
 



Tuesday, January 27, 2015

My go to fashion blogs for 2015 [#1 FB]

While it seems like the lists of fashion blogs on the internet are endless, I thought I'd share my favorite top 3 picks as of right now. With new bloggers emerging everyday my top picks are always subjected to change.

Rich Skinny Pretty is a blog that I find different from the other two blogs because as much as it is a fashion blog it's a lifestyle blog as well. Editor Nacole Gray has a list of achievements she's accomplished within the industry, which enables me to read and learn about things I can take with me into my professional life. Just as the site states, "Don't let the name fool you: everyday women, everyday style."

The Fashion Philosophy shows Erica Lavelanet's likeable unique sense of style, which can range from Brooklyn chic to somewhat grunge. Erica emphasizes on posting more pictures than text in her posts. At the bottom of her posts you can always find the websites for each piece of clothing she is wearing in her pictures. The clothes are mostly sold at affordable fashion forward places, such as, H&M, Urban Outfitters, Misselfridge, and etc.

I often like to look at trendsetter Blair Eadie on Atlantic-Pacific to gain inspiration on fashion concepts and ideas that I then make into my own. When I was 5 years old I remember only wanting to look at picture books because I didn't know how to read yet. That is what this blog is to me: quick access, very simple, easy to get to when I'm in a rush, and happy nostalgic memories with picture books that dates back to age 5.